PGDM program in Business Analytics at REVA Academy | Bangalore
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PGDM Business Analytics with IBM - Corporate Program - REVA University
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PGDM Business Analytics with IBM

REVA University offers a one year weekend PGDM program in Business Analytics. Organizations that base decisions on timely and accurate data consistently outperform the ones that don't. With today's technologies, companies are able to collect petabytes of data quickly. Business Analytics tools and techniques help fast rising executives to improve their decision making capabilities and in turn compete more effectively. According to Thomas Davenport (2007), high performance companies have leaders with high analytical skills. However, the challenge is that most of the organizations have more data which they can't or don't know how to handle. This program is designed to cater to the growing need of high quality leaders with great insights and decision making skills.

At the end of the program the participants will be able to:

  • Understand the role of business analytics in strategic decision making
  • Develop hands on skills on descriptive, predictive and prescriptive analytics
  • Analyze the relationship between data, business processes and performance of an organization
  • Use advanced statistical tools to analyze complex problems under uncertainty
  • Use analytical skills in various verticals and industries
  • Build strong career opportunities as Business Analysts and Data Scientists.

Based on innovation and research, this program molds the participants' thinking process and decision making skills to bring strategic perspective to their organizations. The program incorporates latest trends in data analytics techniques and tools in management education using experiential pedagogy. The focus is on developing bright, enthusiastic Data Scientists with decision making skills in specialized vertical areas like marketing, human resources, and finance.

Program Highlights

RACE Advantage:

PGDM Business Analytics with IBM - Program Highlights

Program structure

A 12 months weekend program with 54 credits custom made for working professionals. PGDM program is designed to include an induction program, Foundation courses, Core courses and a capstone project.

Semester 1 Semester II
Induction Program (2 Credit) Capstone Project (4 Credits)
Foundation Courses (6 Courses, 4 credits each) Core Courses (6 Courses, 4 Credits each)


Hands-on Training on Business Analytics Tools

Business Analytics Tools


Detailed Program structure
Semester I : Foundation Courses
S.No Subject
01 Introduction to Analytics
02 Applied Statistics with Data Science
03 Predictive Analytics Using SPSS/R
04 Data Warehousing and Data Mining Techniques
05 Data Modeling
06 IBM Cognos BI and Cognos Insights
Semester II : Core Courses
S.No Subject
01 Enterprise Performance Management & Budgeting Using IBM Cognos
02 IBM Infosphere - Big Insights
03 Big Data Analytics
04 Financial Analytics
05 Marketing Analytics
06 HR Analytics


Total Credits/Duration
Total Credits 54 Credits
Total Duration 12 Months - 540 Hours - 2 Semesters


Career Enhancement Plan

Data Scientists with decision making skills are much most sought after by organizations irrespective of their size, sector and nature. Various career opportunities are available in Customer Relationship Management, Mobile and electronic commerce, Enterprise resource management, Content management, Computing and so on. On successful completion lateral placement assistance will be provided with recruiters ranging from IT, E-Retail, Telecom, Consulting, BFSI, Social Media companies to name a few.




Who can apply?
  • Minimum of two years of work experience
  • 50 percent marks in any undergraduate programs.
  • Ability to represent data

Selection of the candidate will be based on a written test and personal interview.

How to Apply?

For more details and/or clarifications, please contact:
Dr. Shinu Abhi,
PhD | Fulbright Fellow, Head- REVA Academy for Corporate Excellence (RACE)
+91 9972916030

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