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Research in Commerce
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Research and Innovation

Research in Commerce

List of Guides & their expertise

Sl.no.

Name of Research Guide

Email ID

Research Interests

1

Dr.Shubha A

shubha@revainstitution.org

Accounting, Finance, HR, Marketing, Entrepreneurship

2

Dr.M.Subramanyam

drmutyala@reva.edu.in

Corporate Governance, Entrepreneurship, Accounting & Finance.

3

Dr. Harini B

haranib@reva.edu.in

Economics, Environmental Economics and Money & Banking

4

Dr. M Lokanadha Reddy

lokanadhareddy@reva.edu.in

Accounting & finance, HR and Banking

5

Dr. Ruchi Gupta

ruchigupta@revainstitution.org

Financial Management, Financial services, Investment Management and Costing

Research Facilities

The main objective of the Research initiatives in the School of Commerce is to develop a conducive research and innovation oriented environment. The facilities available in the school to enable the research guides and scholars devote their time and efforts into inventing new thoughts, concepts and SMART business strategies are:

Business Lab

A business lab is created in the school of commerce and management with appropriate tools and resources for research and innovation. The business lab has well maintained computer systems with updated tools and software to enable statistical data analysis and data modelling. The systems have tools like SPSS and Advanced Microsoft Excel to enable such business analytical work.

Details of Guides and Co-guide allotted for Ph. D. Scholars

Batch I

Sr.No. Discipline Registration Number Name of The Candidate Name of the Internal Name of the External Guide Topic

1.     

Commerce

R14PCM02

Gattamraju Sreelatha

Dr.M Subramanyam

Dr.K.S.Gopala Krishna

“Customer satisfaction in e-banking :Comparative study in selected banks in South Bangalore in Karnataka State

2

Commerce

R14PCM03

Murali S

 

Dr.P.Narayana Reddy

Dr.Ashish Dash

Corporate Social Responsibility (CSR) –  Issues And Challenges In India – Building A Model For Indian Firms

3

Commerce

R14PCM04

Ramanatha H.R.

Dr.M Subramanyam

Dr.U.N.Lakshman

An Evaluation of Mergers and Acquisitions on Shareholders Value Creation – A Study of Selected Mergers & Acquisitions in India

Batch - II   

Sr.No. Discipline Registration Number Name of The Candidate Name of the Internal Name of the External Guide Topic

1

Commerce

R15PCM01

AROKIARAJ NICHOLOS FERROK

Dr.Ruchi Gupta

Dr. BINOY MATHEW

A study on financial management practices and profitability of MSME in Bengaluru North.

2

Commerce

R15PCM02

Badarinath P G

Dr.P.N.Reddy

Dr. D S Prathima

Corporate Social responsibility of Bangalore Banks-A Study of five Nationalized Banks

3

Commerce

R15PCM04

K R Pundareeka Vittala

Dr.M.Subramanyam

Dr.K.M.Manjunath

Foreign Exchange Risk Management Practices – A study on currency Derivatives

4

Commerce

R15PCM05

LAVANYA K  N

Dr. Shinu Abhi

Dr. S. Ramesh

A study of the Impact of technology in banking on financial inclusion in rural karnataka

5

Commerce

R15PCM06

MAMATHA S

Dr.M.Subramanyam

-

Empowerment of Women through Micro Enterprises: A comparative study in Ramanagara and Kolar Districts.

6

Commerce

R15PCM07

Manoj Kumar J

Dr.Shubha A

Dr. BHAVANI

A study on customer relationship management (CRM) in E-Tailing Relating to Bangalore

7

Commerce

R15PCM09

RAJESHWARI P T

Dr.Harani B

-

A study on Green HR Practicies in IT Sector and its effective implementations

8

Commerce

R15PCM12

SANTHOSH KUMAR K L

Dr. M. Lokanadha Reddy

-

Strategic Human resource Management in Indian IT and IT Enabled Services Industry.

9

Commerce

R15PCM13

SHALINI B

Dr.M.Subramanyam

-

Corporate Governance Disclosure practices and Corporate performance in select BSE Listed Companies in india

Batch – III

Sr.No. Discipline Registration Number Name of The Candidate Name of the Internal Name of the External Guide Topic
1 Commerce R17PCM01 Shobha Rani G R Dr.Shunha A - “Consumers’ Perception and Response to Online Marketing through Mobile Applications.”
2 Commerce R17PCM03 Musarrat Ara Dr.Harani B - “Introduction of Environmental Accounting in Indian Educational Curriculum: Practices, Planning and Implementation.”
3 Commerce R17PCM04 Bommi Parvathi Devi Dr. M. Lokanadha Reddy - “Role of Social Entrepreneurship in Socio-Economic Development of Rural Karnataka”
4 Commerce R17PCM05 Vinayak Laxminarayan Hegde Dr. M. Lokanadha Reddy - “Demand and Supply of Credit in Agricultural Sector: Stake holders’ perception - a viable model”
5 Commerce R17PCM06 Shashidhar Yadav J Dr.M.Subramanyam - “Determinants Of Voluntary Disclosure Practices In Indian Companies”
6 Commerce R17PCM07 Priya Darshini V Dr.Shunha A - “Adoption of Digital Banking Practices in India.”
7 Economics R17PEM01 M Shivananda Dr.Harani B - “Impact Of Government Polices In Eradication Of Poverty And Unemployment – A Special Reference To Unprivileged Sections.”

Batch – IV

Sr.No. Discipline Registration Number Name of The Candidate Name of the Internal Name of the External Guide Topic

1

Commerce

R18PCM01

Madhu Druvakumar

Dr. M. Lokanadha Reddy

-

Course Work

2

Commerce

R18PCM02

Nagaraju L G

Prof. Narayana Reddy

-

Course Work

3

Commerce

R18PCM03

Kantharaju G

Dr.Shunha A

-

Course Work

4

Commerce

R18PCM04

Anand R

Dr.M.Subramanyam

-

Course Work

5

Commerce

R18PCM05

Malashree S

Dr.Ruchi Gupta

-

Course Work

 

Research Publications

a. Journals
International Journal publications
  • Dr.M Subramanyam, Consumer Protection Law in India – Some Challenges and Measures In Global Market Milieu, International Journal of Research in IT and Management (IJRIM) Aug-2016 Vol. x Issue x, pp. 19-40, ISSN: 2231-4334
  • Dr.M Subramanyam & Mr. K R Pundareeka Vittala, Currency Volatility Hedging Strategies of Indian Aviation & Shipping Industry, IRJMST Vol 7 Issue 12 [Year 2016] ISSN 2250 – 1959 (0nline) 2348 – 9367
  • Dr.M Subramanyam & Mrs.Suman PM, Financial Inclusion through Pradhan Mantri Jan -Dhan Yojana,   Primax International Journal of Commerce and Management Research, Jan - March 2016, Vol.III, Issue No. 4,.PP.36-42.  ISSN: 2321-3612
  • Dr.M Subramanyam, Dr.M Lokanadha Reddy &  Mr.Karthik Reddy, Consumer Protection Law In India – Some Challenges And Measures In Global Market Milieu, International Journal of Research in IT and Management (IJRIM)  Aug-16 Vol. xIssue x, , pp. 19~4 ISSN: 2231-4334
  • Dr.M Subramanyam & Mr. K R Pundareeka Vittala, An Analysis Of FERM (External) Techniques Employed In Indian Automobile Sector: A Study With Reference To Selected Companies, International Journal of Applied Financial Management Perspectives   Number 3, July – September’ 2016 Volume 5 ISSN : 2279-0896,
  • Dr.M Subramanyam & Ms.Shalini B, corporate governance and disclosure practices in emerging Economies– a case of India, - International Journal of Research in Finance and Marketing Oct-16 Vol. 6 Issue 10, pp. 13~32, ISSN: 2231-5985
  • Dr.Harani B & Mr.Naresh Babu KS, Goods and Service Tax – Issue and Challenges Journal of IARM Nov-16 Volume 4 Issue -10 , ISSN 2320-5083
  • Ms.Revathi S, Human Resource Accounting: Issues and Challenges – A study with reference to educational Institutions      IJBARR Jul-16 Vol-1 Issue 4
  • Mr. Atish Aitawade & Mr.Srinivas R Comparative analysis on Cloud Computing   IJEMR  Nov-16  Vol-1   ISSN-2249-8672
  • Ms.Chethana P Katti  An analytical study on consumer behavior in purchasing durable products IJEMR Nov-16  Vol-1 ISSN-2249-8673
  • Ms. Anusha Y, A theoretical study on Indian agriculture  IJEMR   Nov-16  Vol-1 ISSN-2249-8674
  • Ms.Geetha &Ms.Jayashree B N  A study on Non –Performing Assets with reference to public sector banks and Privative sector Banks  IJEMR  Nov-16  Vol-1   ISSN-2249-8675
  • Ms.Supriya & Ms.Srikrutha, A theoretical study on affiliate marketing for business strategy  IJEMR  Nov-16  Vol-1   ISSN-2249-8678
  • Dr.Arun Kumar B, Impact of Price Detarification and Product deregulation on the Financial Performance of Life insurance sector in India – A Comparative Study      MJRSS  Jul-16  Vol III(I) 2016           
  • Prof. Shubha A and Dr.P Narayana Reddy, Impact of Television Advertisements on Indian Value System: A Prospective and Retrospective Approach International Journal of Innovations in Engineering and Technology (IJIET)   Feb-17 Volume 8 Issue 1-       ISSN: 2319-1058
  • Prof. Shubha A and Dr.P Narayana Reddy, Advertising Laws in India – An Overview Journal of Exclusive Management Science Feb-17 Volume: 6 Issue: 02: ISSN: 2277-5684
  • Harish S N, Forex Market Weak Form Efficiency and Seasonality: Evidence from India Kuwait Chapter of the Arabian Journal of Business Management Review    December,2016  Volume:6 Issue : 4     
  • Harish S N, An Empirical study on Stability of Beta in Indian Stock Market with special reference to CNX NIFTY FIFTY The IUP Journal of Financial Risk Management       Mar-17  Volume :14 (1)   ISSN:0972-916X
  • Harish S N, Determinants of Capital Structure: Evidence from Indian Stock Market with Special Reference to Capital Goods, FMCG, Infrastructure and IT sector,            SDMIMD Journal of Management,    2017    2017   ISSN- 2321-1784
  • Dr.M Subramanyam, Dr.M. Lokanadha Reddy & Prof. Karthik Reddy , Cost-Benefit Analysis: a study of select public and Private Banks in India, GE-International Journal of Management Research  Feb-17 Vol. 5, Issue 2,   ISSN(O): 2321-1709, ISSN(P): 2394-4226.pp-1-10
  • Dr.M Subramanyam & Ms. Shalini. B, Corporate Governance and Disclosure Practices in Emerging Economies- A Case of India  International Journal of Research in Finance and Marketing (IJRFM)  Oct-16 Vol. 6 Issue 10   ISSN (o): 2231-5985
  • Dr. Vani Ramesh, Entrepreneurship as a Business Model “A Review on Indian Innovations and Practices in Waste Management” Int'l Journal of Advances in Agricultural & Environmental Engg.    2016    Vol. 3, Issue 1 ISSN 2349-1523 EISSN 2349-1531
  • Dr. Vani Ramesh, Mrs. Rajeevi Nayak & Mrs.Geethanjali,  Employee Engagement – A Review International Journal of Management and Social Science Research Review, 2014 Vol.1, Issue.5, E- ISSN - 2349-6746 ISSN -2349-6738
  • Dr. Vani Ramesh, Work-Family Balance of Indian Women in Academics: A Qualitative Study- International Journal of Business and Administration Research Review, April - June, 2014 Vol.2, Issue.5,  E- ISSN -2347-856X ISSN -2348-0653
  • Dr. Vani Ramesh, Organizational citizenship behaviours: a critical review of the Theoretical and empirical literature and suggestions for future research International Journal of Business and Administration Research Review  July - Sep, 2014  Vol.3, Issue.6  E- ISSN -2347-856X ISSN -2348-0653
  • Mrs.Gattamraju Sreelatha & R. Parvathi Innovation of Mobile, Mobile Commerce and Mobile Apps As Disrupted the Businesses of Small Units International Journal of Advance Research, Ideas and Innovations in Technology. 2016    Volume2, Issue6  SSN: 2454-132X IImpact factor: 4.295
  • Parvathi, “Mobile commerce - moving towards advanced technology IJARIIE  2017    Vol-3 Issue-1 2017  ISSN(O)-2395-4396
  • Parvathi, Customer Satisfaction in Mobile VAS and Importance of VAS - M - Commerce- International Journal for Scientific Research & Development 2016 Vol. 4, Issue 10 ISSN (online): 2321-0613
  • Mrs.Gattamraju Sreelatha, Assessing Consumer Satisfaction in E-Banking of Banks in Bangalore City of Karnataka State International Journal of Research in Commerce, It & Management  2017    VOLUME NO. 7 (2017), ISSUE NO. 03 (MARCH)      ISSN 2231-5756
  • Dr.M Subramanyam, Corporate Governance and Disclosure Practices Infosys Limited, ACADEMICIA: An International Multidisciplinary Research Journal 2014  Vol 4 Issue 11, ISSN: 2249-7137, 2014.
  • Dr.M Subramanyam, Corporate Social Responsibility Practices in Indian Companies – A Case of India,  IJARIIE , October,2015, Vol-1 Issue-4 ISSN(O)-2395-4396, PP-620-627.
  • Dr.M Subramanyam & Mrs.Shalini B, Application and Impact of Human Resource Accounting in Educational Sector – A Study of with special reference to educational Institutions. IJRCMEAS- 2016 Vol-I 2016, ISSN – 2454 – 6593, PP-44-47.
  • Dr.M Subramanyam & Mrs.Suman PM Role of Self Help Groups (SHGS) In Poverty Alleviation – A Study With Reference To Tiptur, Tumukur District.            International Journal of Research in Economics and Social Sciences (IJRESS) May- 2017,  Vol. 7 Issue 5, ISSN(o): 2249-7382 | Impact Factor: 6.939
  • Dr.M Subramanyam & Mrs.Suman PM Role of Micro Finance in Women Entrepreneurship -  A Study with reference to SHG’s.    Primax International Journal of Finance,         January- June-2017  Volume No:4 Issue No:2  ISSN: 2348-0475.PP.106-118
  • Dr.M Subramanyam    Corporate Governance and Disclosure Practices in Listed Information Technology (IT) Companies in India.    2014 Open Journal of Accounting,   2014 3, 89-106. ISSN Print: 2169-3404 ISSN Online: 2169-3412,
  • Dr.M Subramanyam & Mrs.Shalini B Corporate Governance and Firm Financial Performance in Emerging Economies – A Case of Selected Listed Companies in India. .://dx.doi.org/10.21474/IJAR01/4593. Impact Factor:6.1.2017  Int. J. Adv. Res  2017    5(6), 1723-1732. ISSN: 2320-5407
b. National Journals
  • Dr.M Subramanyam, Corporate Governance Practices in IT sector in India: A Case Study of Tata Consultancy Services. SAMSMRITI, the SAMS Journal- January – June 2016, Volume 10, Issue I ISSN -0976-304X.
  • Dr.M Subramanyam, Empowerment of SC Women through Entrepreneurship Development in India: A Study of Perceptions of the SC Women in Their Empowerment Inspira- Journal of Modern Management & Entrepreneurship April, 2016, Impact Factor : 2.0778, Volume 06, No. 02, pp. 174-188 ISSN : 2231–167X.
  • Ms.Shalini B, Mrs. Revathi and Mr. Bharath C ,Tactical Greening in a Nutshell Positioning green in India and Abroad Inspira Oct-16 Volume :06 No:4 pp-86-92 ISSN 2231-167X.
  • Dr.Harani B & Mr.Naresh Babu KS, Micro-Small and Medium Enterprises(MSMEs) in India: Challenges and opportunities for sustainable Development- Inspira-pg 183-189, ISSN 2395-7069.
c. Book Publications:
  • Dr.M Subramanyam (2016) Convergence of International Financial Reporting Standards: An Analysis of Issues in Developed and Developing Economies, Springer Publication, IFRSs in a Global World (Chapter 15) ISBN-978-3-319-28223-7.

Thrust Areas of Research

  • Accounting & Finance,
  • Entrepreneurship & MSME,
  • Financial Services
  • Marketing & Consumerism
  • E-Commerce
  • Forex Management
  • Corporate Governance

The School is proposed to undertake several research projects funded by various funding agencies like UGC, ICSSR, Ministry of Social Justice and Empowerment, Ministry of Tribal Affairs, Department of Science and Technology (DST) in the above thrust areas.

Faculty/Research scholars pursuing research

Currently there are 24 research scholars pursuing research leading Doctoral degree in commerce on contemporary issues.

Workshops/Conferences conducted

Apart from the regular PhD course work offered for 6 months to the PhD enrolled research scholars in the School of Commerce by eminent experts from the Academia and Industry, the School has organized various workshops and conferences in the last one year. Workshops on 'R' and SPSS tools has been offered to all research scholars.